AdBrite Blog |
Today the AdBrite team is proud to join with Live Nation - the world’s largest live music company - in announcing Live Nation eFan Finder, an exciting new service that leverages AdBrite’s technology and brings lots of new concert promotion advertising to the AdBrite marketplace.
For more information on the new service, check out the following:
Yahoo!: […]
AdBrite recently released improved, robust Age & Gender demographic targeting options for ad campaigns bought in the AdBrite marketplace.
This targeting will increase advertiser ad effectiveness across the multitude of publisher sites in AdBrite’s network in a couple of key ways: (1) It enable the advertisers to reach users deep in site inventory based on who […]
Hope you had a chance to visit us at AdTech and eMarketing earlier this month.
We’re on the road again this week and next.
On Thursday May 1, Paul Levine (that’s me) will be on a panel at the Kelsey Group’s Drilling Down on Local conference in Seattle. The discussion is called “Localizing National Verticals,” and I’ll […]
Today we’re introducing a new approach to ad targeting called Open Targeting Exchange, or OTX.
With OTX, AdBrite is working with third-party targeting providers to make the best targeting available to our advertisers and site owners. We’ve screened many quality targeting vendors and look forward to folding them into the marketplace in the weeks and months […]
Building on our recent posts highlighting tips and tricks for advertisers, here’s our first set of tips for publishers.
This installment focuses on Full Page Ad, a unique format that is popular with AdBrite publishers.
Here are a few simple suggestions for enhancing revenue yield from your Full Page Ad (FPA) zones:
1. Set the zones to auto-approve. […]